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Eric Ries is an entrepreneur and author best known for introducing the Lean Startup methodology. His bestselling book *The Lean Startup* transformed modern entrepreneurship by encouraging companies to test ideas quickly, learn from feedback, and adapt rapidly. Ries combines practical business strategies with lessons drawn from startup culture and technology innovation. His ideas have influenced countless founders, product managers, and corporate leaders seeking more agile ways to build companies. Eric Ries remains one of the most influential voices in modern startup strategy and innovation.