The Book of Business Awesome The Bo..., Scott Stratten
The Book of Business Awesome The Bo..., Scott Stratten
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The Book of Business Awesome / The Book of Business UnAwesome
How Engaging Your Customers and Employees Can Make Your Business Thrive

Author: Scott Stratten

Narrator: Scott Stratten

Unabridged: 5 hr 49 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 08/22/2023

Includes: Bonus Material Bonus Material Included

Synopsis

UnAwesome is UnAcceptable.

The Book of Business Awesome is designed as two short books put together. Covering key business concepts related to marketing, branding, human resources, public relations, social media, and customer service, The Book of Business Awesome includes case studies of successful businesses that gained exposure through being awesome and effective. This book provides actionable tools enabling listeners to apply the concepts immediately to their own businesses. The flip side of the book, The Book of Business UnAwesome, shares the train-wreck stories of unsuccessful businesses and showcases what not to do.

● Key concepts include the power of peripheral referrals and how to create content for your "third circle"

● Explains how to re-recruiting your employees and re-court your customers

Ensure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your business today.

Reviews

Goodreads review by Kelly

This is the second book I've read by Scott Stratten. His real life examples are easy to translate to the workplace. Not only is this an entertaining read... Scott makes himself available via social media. He's a genuinely approachable person. Great book. Great author. Great advice.......more

Goodreads review by Linda

Well-written, funny and full of commonsense advice (that unfortunately often isn't such common practice), with lots of useful 'takeaways'. Read this if you are in any way involved in business or marketing. Scott Stratten at his awesome best.......more

Goodreads review by Teena in Toronto

This is actually two books in one: 1. The Book of Business Awesome - How Engaging Your Customers and Employees Can Make Your Business Thrive 2. The Book of Business UnAwesome - The Cost of Not Listening, Engaging or Being Great at What You Do The Book of Business Awesome According to Scott, to be awesom......more

Goodreads review by Paul

"In a new world order where everyone is claiming to be a social media guru, Scott Stratten has stood out as a champion. This is not called "the book of business awesome" for nothing. Even more fun he has created another side to the book called "the book of business unawesome" - one a collection of t......more

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