The Antiracist Business Book, Trudi Lebron
The Antiracist Business Book, Trudi Lebron
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The Antiracist Business Book
An Equity-Centered Approach to Work, Wealth, and Leadership

Author: Trudi Lebrón

Narrator: Trudi Lebrón

Unabridged: 6 hr 9 min

Format: Digital Audiobook Download

Published: 06/18/2022


Synopsis

The Antiracist Business Book is the first of its kind, as DEI business coach Trudi Lebrón offers business owners real-life lessons on how to build, reshape, and re-envision their work to support and repair the wealth of all people.The Antiracist Business Book: An Equity-Centered Approach to Work, Wealth, and Leadership is the business book for the modern world. Trudi Lebrón has spent the last decade working as a DEI and impact coach for businesses, nonprofits, and entrepreneurs.And what she learned over that time was that making a lasting change wasn't about fixing old systems; it was about building a new one. In this seminal work, Trudi lays out a plan for all businesses, leaders, entrepreneurs, and coaches to remix business, so that equity and impact become synonymous with profit and power.Trudi provides lessons on understanding the long-term impacts of living in a hyper-capitalist, postcolonial world (aka White People Sh*t) and an examination of the way we have viewed wealth (whether as an obsession or an obscenity). She will compel business owners and leaders to rethink how they do business.Unlike any other book on the market, The Antiracist Business Book takes an antiracist perspective. It applies it to how we are doing business—at the top, in the middle, and at the bottom, offering tools for advancement in how we work, earn, and lead. The wisdom inside this timely and essential book advocates for a new order of business that creates transparency, opportunity, and disruption. Businesses can no longer be successful while operating as tools of the status quo.

About Trudi Lebrón

Trudi Lebrón is the CEO of ScriptFlip! LLC and creator of the Institute for Equity Centered Coaching. By the time Trudi was sixteen, she had two children and had dropped out of high school—all the odds were against her. Today, Trudi runs a million-dollar coaching and consulting firm, helping entrepreneurs and coaches build antiracist businesses and become equity-centered coaches and leaders through ScriptFlip! certification programs, consulting packages, and executive coaching. Trudi holds a BA in Theatre, a Master of Science in Psychology, and is currently ABD in a PhD program in Social Psychology.


Reviews

Goodreads review by Tobi

Trudi has been my personal coach for two years but I learned so much in this book especially in the area of capitalism, just commerce, money mindset and how they align with our values and help us create antiracist businesses. I knew Trudi's book would be valuable but after reading it, it far exceeds......more

Goodreads review by Eric

This is an excellent primer on how to create and run a business in a different way, one that is not centered around treating people as resources to be exploited to generate profit at all costs for the benefit of the owner (thanks, capitalism!). Instead, Lebrón shares how to run a business in a more......more

Goodreads review by Naomi

Trudi expertly shared her own experiences as the case study for the importance of anti-racist business models, and created an opportunity to weave business practices, historical racism and oppression, and actionable steps into one book that ... I could not put down. We are reading it together as a t......more

“I hope you were drawn to this book because you’re looking for another way to lead, or maybe you’re looking for language to express feelings that you’ve had but haven’t been able to put into words.” - from the conclusion This one sentence perfectly describes my feelings about this book. As I am star......more

This is just the beginning of my Diversity, Equity, Inclusion, and Antiracist learning. Trudi has created a great foundation for learning about the history of racism, white supremacy, and oppression and especially in business and gives us a roadmap to create a business that is diverse, equitable, in......more