Shoptimism, Lee Eisenberg
Shoptimism, Lee Eisenberg
List: $24.99 | Sale: $17.50
Club: $12.49

Shoptimism
Why the American Consumer Will Keep on Buying No Matter What

Author: Lee Eisenberg

Narrator: Jim Frangione

Unabridged: 14 hr 25 min

Format: Digital Audiobook Download

Publisher: Recorded Books

Published: 12/30/2009


Synopsis

Lee Eisenberg's The Number hit the New York Times best-seller list and became an instant classic with those wanting to learn more about retiring comfortably. Here he investigates the forces that compel Americans to shop till they drop. A timely exploration, Shoptimism takes a critical look at an often downplayed aspect of American economic prosperity.

About Lee Eisenberg

Lee Eisenberg, most recently the author of Shoptimism: Why the American Consumer Will Keep on Buying No Matter What (2013). The Number was a New York Times bestseller and was cited by Business Week as one of the best books of the year. Eisenberg is also the former editor in chief of Esquire. Under his stewardship the magazine won National Magazine Awards across a number of writing and design categories. He currently lives in Chicago.


Reviews

Goodreads review by Bobbie

Shoptimism was a book touted on NPR and by my boyfriend, how could I turn it down? After a decent wait it arrived, and the boyfriend dispensed with it in a week. This, then, was going to be a good time: if it isn't extremely well written and diverting, then the boyfriend cannot be bothered. Lee has w......more

Goodreads review by Sarah

This was published 10 years ago, so some of the research is out of date, and some ofthe suppositions about what tools shoppers might use in the future have proved humorously inaccurate. However, this book is thoroughly researched, with lots of information about how marketers market and why buyers bu......more

Goodreads review by David

Overlong discussion of various studies, personal observations, etc. re consumer psychology. There were a few interesting tidbits on marketers' exploitation of anchoring effects in pricing and such, but...... (a) extremely leisurely pace -- never settles for "some people buy things they don't need bec......more