Profiles in Folly, Alan Axelrod
Profiles in Folly, Alan Axelrod
1 Rating(s)
List: $39.98 | Sale: $27.98
Club: $19.98

Profiles in Folly
History's Worst Decisions and Why They Went Wrong

Author: Alan Axelrod

Narrator: Scott Peterson

Unabridged: 11 hr 43 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 09/13/2010


Synopsis

Using the same engrossing anecdotal format that has proved so popular in Profiles in Audacity, Alan Axelrod now turns to the dark side of audacious decision-making: those choices that, in retrospect, were shockingly wrongheaded.

Although Axelrod investigates some dumb decisions by stupid people and some evil decisions by evil people, the overwhelming majority of these decisions were made by good, smart people whose poor judgment produced disastrous, often irreversible results.

The 35 compelling and often poignant stories, which range from ancient times to today, include: The Trojan Horse; the Children’s Crusade; the sailing of the Titanic, and the false belief that it just couldn’t sink; Edward Bernays’s 1929 campaign to recruit women smokers; Neville Chamberlain’s appeasement of the Nazis; Ken Lay’s deception with Enron; and even the choice to create a “New Coke” and fix what wasn’t broke.

As with Profiles in Audacity, the deftly drawn vignettes will pique interest, satisfy curiosity, give pleasure, and present valuable lessons. And in addition to offering the same insightful analysis of the decision-making process, Folly also includes objective post-mortems that explain what went wrong and why. These are cautionary tales—albeit with exquisite twists ranging from acerbic to horrific.

About Alan Axelrod

Historian Alan Axelrod is the author of the business bestsellers Elizabeth I CEO and Patton on Leadership, as well as many books on American military history. He has appeared on MSNBC, CNN, CNBC, Fox, and NPR, and his work has been featured in BusinessWeek, Fortune, and Cosmopolitan, among other publications. He lives in Atlanta, Georgia.


Reviews

Goodreads review by David

History is full of moments that could be considered follies. However, depending on the viewpoint, some follies might be far greater than others. This book gathers some of the major failures in history and gives a brief description of the event and why it is considered a folly. I really liked the over......more

Goodreads review by Bob

Some interesting facts......more

Goodreads review by Ami

I enjoyed this book because it told me a little bit about alot of historical events. My school days have been over for many years, and this book brushed up my understanding of many happenings (domestic and foreign) in the world. When reading this book, however, one must keep in mind that while dates,......more

Goodreads review by Sue

A really nice compellation of examples of bad decisions throughout history--some of them well-known and some not well-known at all. Because of the breadth covered, don't expect an extremely in-depth investigation into each. However, each chapter certainly provides enough details to explain the setti......more

Goodreads review by "Cyril'

Most of this book is fascinating... and I would have given it more stars except a few times the author interjects some ridiculous personal opinions (at least ridiculous in my view). He states for instance that Buchanan was routinely viewed as the worst president in the history of the country until G......more