Mixed Signals

I came into this book truly not knowing what to expect. I felt like I already had, at the minimum, a decent understanding of incentives and the way they work. Combined with the premise of mixed signals some incentives provide, it was interesting enough for me to pick this up. You can truly tell that......more

It’s fine, and maybe even good for people who are new to behavioral science and don’t have much of a research background. Structurally, it’s the same as the vast majority of other behavioral science books: if you’ve read the first third of it, you’ve read the whole book. Even the individual chapters......more

Make better decisions by understanding how incentives shape our behavior Imagine this: $100 today or $110 tomorrow. What's your choice? Most people say they’ll wait a day for the extra $10 – but research shows that they usually do the opposite. Too often our behavior goes against our best intentions, e......more

As Stevo’s Novel Ideas, I am a long-time book reviewer, member of the media, an Influencer, and a content provider. I received this book as a free review copy from either the publisher, a publicist, or the author, and have not been otherwise compensated for reviewing or recommending it. As an Amazon......more

This was an absolutely amazing book, and I’m so glad I randomly came across it. Uri Gneezy researches incentives and what motivates people. There’s a ton of discussion of how companies and various cultures create incentives in the wrong way, and it also helps the reader see what motivates them and w......more