microDomination, Trevor Young
microDomination, Trevor Young
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microDomination
How to leverage social media and content marketing to build a mini-business empire around your personal brand

Author: Trevor Young

Narrator: John Banks

Unabridged: 6 hr 37 min

Format: Digital Audiobook Download

Publisher: Ascent Audio

Published: 09/17/2020


Synopsis

Microdomination is based on the premise of building a strong personal brand around what gets you jazzed every day and then growing a sustainable business enterprise around it.The book paints a vivid picture of the possibilities that exist today for someone who has experience and expertise in - and importantly, a passion for - a particular subject, topic, or vocation. This passion could be a professional discipline - i.e., your day job - or a hobby or sideline interest that you're keen to turn into a full-time gig.Part One sets the scene - what constitutes a "Micro Maven," who they are, what their characteristics are. Jam-packed with real-life examples of highly inspirational individuals who are living the dream.Part Two gets more into the nuts and bolts - we dissect what the experts are doing and set about looking at ways and means how you too can replicate what they do to build your platform, your brand, and ultimately your business.

Reviews

Goodreads review by Farnoosh on May 12, 2013

I loved the concept of micromavens, which he defines as the new breed of entrepreneurs who are authentic and true to their brand and yet very creative and business savvy. I admit, I felt totally humbled to be included in the small number of micromavens, and in such amazing company of talent. It was......more

Goodreads review by Wayne on October 05, 2015

Micro Mavens is a great term and i really found the book incredibly useful. Made quite a few notes to help me change my marketing and publishing. It is well written with countless examples of people who are leaders in their field. The type of book I will re-read every few years......more