Chinas Next Strategic Advantage, Bruce McKern
Chinas Next Strategic Advantage, Bruce McKern
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China's Next Strategic Advantage
From Imitation to Innovation

Author: Bruce McKern, George S. Yip

Narrator: Derek Perkins

Unabridged: 10 hr 2 min

Format: Digital Audiobook Download

Publisher: Tantor Media

Published: 05/10/2016


Synopsis

The history-making development of the Chinese economy has entered a new phase: China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future.

In China's Next Strategic Advantage, experts George S. Yip and Bruce McKern explain this epic transformation and propose strategies for both Western and Chinese companies. This book is for everyone who does business with China or in China, or is interested in the development of the world's fastest-growing economy. Western CEOs can learn from Chinese companies and can create an effective innovation process in China, for China and the world. Chinese CEOs can benefit from understanding the strategies of their peers as they strive to enter foreign markets, and all Western businesses should prepare for disruption from their new
competitors.

About Bruce McKern

Bruce McKern is a visiting fellow at Stanford University's Hoover Institution, visiting professor at CEIBS, and visiting research fellow at Oxford University and INSEAD.


Reviews

Goodreads review by Ruth on January 27, 2018

Good message, but goes over and over around the same points. The whole book can fit in a single chapter or article.......more

Goodreads review by Ken on July 18, 2017

Outstanding book. Highly recommended.......more

Goodreads review by TS on January 22, 2018

This book argues, almost convincingly, that China is going to succeed in building a more innovative economy that can compete in and dominate global markets, as directed in the Communist Party of China’s two most recent five-year plans. For now, the Chinese are shifting from buying material to buying......more

Goodreads review by William on November 15, 2024

Is China’s strategic advantage sustainable? In this wide-ranging, well-researched book published in 2016, the authors advise Western senior executives to understand the oncoming tidal wave of innovation (“new and significantly improved products (goods or services), or processes, new marketing methods......more