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Blue Ocean Strategy, Expanded Edition
How to Create Uncontested Market Space and Make the Competition Irrelevant
Author: W. Chan Kim, Renée Mauborgne
Narrator: Roger Wayne
Unabridged: 8 hr 43 min
Format: Digital Audiobook Download
Publisher: Ascent Audio
Published: 07/14/2020
Includes:
Bonus Material
Synopsis
In this perennial bestseller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success.