
What Would Steve Jobs Do?
How the Steve Jobs Way Can Inspire Anyone to Think Differently and Win
Author: Peter Sander
Narrator: Tim Lundeen
Unabridged: 5 hr 15 min
Format: Digital Audiobook Download
Publisher: McGraw Hill-Ascent Audio
Published: 12/27/2022
Categories: Nonfiction, Business & Economics, Investments, Personal Finance
Synopsis
Customer—Understand your customers so well that you know what they want more than they do.
Vision—Don't stop thinking at "new product"; synthesize your ideas, products, and technologies around a specific game-changing customer issue.
Culture—Create an environment filled with people who consider "can't" a bad word.
Product—Approach your product as something that can change the world—not just something to beat the competition or get a job done.
Message—Deliver a message so compelling that it becomes an extension of the product itself.
Personal Brand—Make people think constancy, promise, and trust when they think of you.
Transform your organization, recast your future, and do your part to redefine our world using the wisdom and foresight of the greatest business sage in generations.