This Is Not a Fashion Story
Taking Chances, Breaking Rules, and Being a Boss in the Big City

A revealing (in more ways than one) tellall from Long Island girlturnedinternational fashion influencer, designer, CEO, and tech entrepreneur Danielle Bernstein, the creative genius behind the hit style platform @WeWoreWhat. Danielle Bernstein spent her youth shopping at discount department stores, getting boozy in suburban backyards and proposing marriage to every boy she dated. By age nineteen, she was a college dropout living in a West Village shoebox with three roommates and only six months to prove that her blog, @WeWoreWhat, could become a full blown career… or else board the train back to her mom's house. Flash forward ten years. Danielle is more than a famed influencer with over two million followers. She's also a bonafide business woman—a CEO, tech founder and fashion designer whose living a dream lifestyle that includes allexpensepaid luxury travel to Paris and Positano, skipping the velvet rope, and controlling her own destiny. Despite these successes, Danielle has never been your typical playbytherules fashionista. She disrupted the fashion industry using her own playbook—one that she's finally ready to share with you, her readers. This Is Not A Fashion Story is the down and dirty tale of how a Long Islandborn teenager became one of the most recognizable names in fashion. It's a story that proves success isn't about a college degree or how rich your parents are. It's about trusting your gut, knowing when to take risks and fighting to get what you want in life, love and business. But above all it's the story of how a young girl made in the concrete jungle that is New York City—and how you can too. WARNING: This book contains multiple references to Bernstein's wild, romantic and hilarious sex life. She apologizes in advance.