List: $19.99
| Sale: $13.99
Club: $9.99
The W. Chan Kim and Renee Mauborgne Blue Ocean Strategy Reader
The iconic articles by bestselling authors W. Chan Kim and Renee Mauborgne
Author: W. Chan Kim, Renee Mauborgne
Narrator: James Conlan
Unabridged: 6 hr 41 min
Format: Digital Audiobook Download
Publisher: Ascent Audio
Published: 02/27/2024
Includes: Bonus Material
Synopsis
The seminal book Blue Ocean Strategy has sold over four million copies globally and is in print in forty-six languages. But much of W. Chan Kim and Renee Mauborgne's work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place.