The Ten Commandments for Business Fai..., Donald R. Keough
The Ten Commandments for Business Fai..., Donald R. Keough
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The Ten Commandments for Business Failure

Author: Donald R. Keough

Narrator: George Guidall

Unabridged: 4 hr 17 min

Format: Digital Audiobook Download

Publisher: Penguin Audio

Published: 07/24/2008


Synopsis

Unabridged CDs * 4 CDs, 4 1?2 hours

The Ten Commandments for Business Failure is a cautionary bible for business leaders, from a widely admired elder statesman who has seen and heard it all.

About The Author

Donald R. Keough was chairman of the board of the investment banking firm Allen & Company. He served as president, chief operating officer, and a director of the Coca-Cola Company from 1981 to 1993. He was reelected a director of the company in 2004. He served on many prominent boards of directors including those of Berkshire Hathaway, McDonald's, the Washington Post Company, Home Depot, H. J. Heinz Company, and the University of Notre Dame. Keough died in 2015.George Guidall is one of the foremost narrators in the audiobook industry, having recorded more than 800 unabridged novels. His 40-year career includes leading roles on- and off-Broadway and numerous appearances in film and television. He has won an Obie Award for best performance.


Reviews

Goodreads review by Michael on December 08, 2019

There are countless business books on how to succeed. There are virtually none on how to fail. This book has timeless advice. If you want to fail, or if you truly don't: Start here.......more

Goodreads review by Lokesh on August 27, 2008

I had a startup, I managed that for 5 years before getting acquired. This book is really good !......more

Goodreads review by Luis on April 06, 2022

Gostei muito. O importante não é só saber o que fazer, também é muito importante saber o que não fazer. É um bocado nesta óptica que o livro é escrito... "o que não fazer". E a verdade é que concordo com todos os mandamentos que estão no livro. Livro muito simples, direto ao assunto e bem organizado.......more

Goodreads review by Prince on June 01, 2020

Warren Buffet, Don Keough, and Charlie Munger are the three giants and knowledge houses who’ve established great businesses, so much that it’s a status quo to be called you are from Omaha. He talks about how the book got it’s name. It so happens that when Warren Buffet was invited to deliver a speec......more

Goodreads review by Jung on October 26, 2024

Donald Keough’s "The Ten Commandments for Business Failure" offers a refreshing, counterintuitive guide to business management by highlighting some of the most common but often overlooked pitfalls. Keough, a seasoned executive with deep insights from his time at Coca-Cola, turns conventional busines......more