The Ten Commandments for Business Failure

There are countless business books on how to succeed. There are virtually none on how to fail. This book has timeless advice. If you want to fail, or if you truly don't: Start here.......more

I had a startup, I managed that for 5 years before getting acquired. This book is really good !......more

Gostei muito. O importante não é só saber o que fazer, também é muito importante saber o que não fazer. É um bocado nesta óptica que o livro é escrito... "o que não fazer". E a verdade é que concordo com todos os mandamentos que estão no livro. Livro muito simples, direto ao assunto e bem organizado.......more

Warren Buffet, Don Keough, and Charlie Munger are the three giants and knowledge houses who’ve established great businesses, so much that it’s a status quo to be called you are from Omaha. He talks about how the book got it’s name. It so happens that when Warren Buffet was invited to deliver a speec......more

Donald Keough’s "The Ten Commandments for Business Failure" offers a refreshing, counterintuitive guide to business management by highlighting some of the most common but often overlooked pitfalls. Keough, a seasoned executive with deep insights from his time at Coca-Cola, turns conventional busines......more