The Art of Immersive Storytelling, Margaret Kerrison
The Art of Immersive Storytelling, Margaret Kerrison
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The Art of Immersive Storytelling
Strategies From the Gaming World

Author: Margaret Kerrison

Narrator: Margaret Kerrison

Unabridged: 5 hr 54 min

Format: Digital Audiobook Download

Published: 07/29/2025


Synopsis

Level up your storytelling with award-winning experience designer, world builder, and former Disney Imagineer.Immersive experiences and interactive exhibits are popping up all over the world, telling stories that engage our imaginations and sense of play like never before.Exploring the parallels between video games and the world’s most exciting, innovative spaces, this sequel to the groundbreaking Immersive Storytelling for Real and Imagined Worlds explains how the same techniques that pull players into games for hours at a time can be employed to draw participants into immersive experiences. Join Margaret Kerrison as she guides our next generation of immersive storytellers on a deep dive into the creative possibilities of this new realm of storytelling.

About Margaret Kerrison

Born in Indonesia and raised in Singapore, Margaret received her Master of Fine Arts degree in Screenwriting from the University of Southern California School of Cinematic Arts. Her career spans 14 years of experience in television, film, digital media, games, brand storytelling, location-based entertainment, and immersive experiences. She has worked as a Story Lead, Story Consultant, and Writer for multiple projects around the world, including Star Wars: Galaxy’s Edge, Star Wars: Launch Bay, Star Wars: Galactic Starcruiser, Avengers Campus, Guardians of the Galaxy: Cosmic Rewind, National Geographic HQ, and the NASA Kennedy Space Center Visitor Complex’s Journey to Mars: Explorers Wanted. She was a Disney Imagineer from 2014-2021. She is currently a Sr. Experiential Creative Lead for Airbnb.


Reviews

Goodreads review by Akiva on August 17, 2025

There were definitely some useful thought prompts here, but mostly it's a high level survey and if you haven't thought about this at all, maybe more of it would be helpful, but I felt like a lot of was just kind of pointing at particular things that if you weren't already familiar with them probably......more