
How to Start and Grow a Successful Podcast
Tips, Techniques and True Stories from Podcasting Pioneers
Author: Gilly Smith
Narrator: Gilly Smith
Unabridged: 6 hr 19 min
Format: Digital Audiobook Download
Publisher: Little, Brown Book Group
Published: 02/11/2021
Categories: Nonfiction, Computers & Technology, Internet, Business & Economics, E-commerce
Synopsis
From This American Life's Ira Glass and George the Poet to the teams behind My Dad Wrote a Porno and Table Manners with Jessie Ware, this practical book is packed full of exclusive, behind-the-scenes advice and informative, inspiring stories that will teach you how to tell the greatest stories in the world.
This is a comprehensive yet accessible and warmly written book for creatives who are striving to understand how their content could be successfully turned into a podcast, from conception through to execution, distribution, marketing and monetising. It covers:
- Recognising who your show is for, deciding what it is about and where to find inspiration.
- Deciding on the format and working on structure and script.
- Hosting, casting and interview techniques.
- Production expertise - from equipment you'll need to editorial tips and determining the ideal length of your show.
- Distribution - deciding on a release schedule, show art, metadata and how to distribute.
- Growing your podcast - promotion and building community among fans.
With original material throughout, case studies from podcasters across genres and a companion podcast featuring interviews with the pioneers, this is a first in guides to podcasting.

