Green to Gold, Daniel C. Esty
Green to Gold, Daniel C. Esty
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Green to Gold
How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage

Author: Daniel C. Esty, Andrew S. Winston

Narrator: Fred Stella

Unabridged: 10 hr 38 min

Format: Digital Audiobook Download (DRM Protected)

Published: 01/12/2009


Synopsis

Green to Gold is an essential guide for forward-thinking business leaders who see the Green Wave coming and want to profit from it. This audio explores what every executive must know to manage the environmental challenges facing society and business. Based on the authors’ years of experience and hundreds of interviews with corporate leaders around the world, Green to Gold, shows how companies generate lasting value – cutting costs, reducing risk, increasing revenues, and creating strong brands – by building environmental thinking into their business strategies. Green to Gold is written for executives at every level and for businesses of all kinds and sizes. Esty and Winston guide leaders through a complex new world of resource shortfalls, regulatory restrictions, and growing pressure from customers and other stakeholders to strive for sustainability. With a sharp focus on execution, Esty and Winston offer a hard-hitting yet inspiring road map that companies can use to cope with environmental pressures and responsibilities while sparking innovation that will drive long-term growth. Green to Gold is the new template for global CEOs who want to be good stewards of the Earth while simultaneously building the bottom line. “Green to Gold provides the definitive thinking on how business leaders can address environmental issues in the new economy, a world where companies win by integrating company strategies with social challenges, rather than treating economics and social as separate and different.” – Michael E. Porter, Professor, Harvard Business School

About Daniel C. Esty

Daniel C. Esty is the Hillhouse Professor at Yale University with appointments in the Law and Environment Schools. He also serves as director of the Center for Business and Environment at Yale (www.yale.edu/CBEY). Andrew S. Winston is the founder of Winston Eco-Strategies and helps leading companies use environmental thinking to innovate and grow.

About Andrew S. Winston

Andrew S. Winston is the founder of Winston Eco-Strategies and helps leading companies use environmental thinking to innovate and grow. He was formerly the Director of the Corporate Environmental Strategy Project at Yale, a strategy consultant with the Boston Consulting Group, and an executive in marketing and business development at Time Warner and Viacom.


Reviews

Goodreads review by Joan on February 24, 2021

In the past two days, I attended the @Asian Financial Forum 2021 virtually. Many keynote speakers are talking about fiance industry has disrupted by two factors, one is the digital economy, another is climate change. So I was thinking about nowadays how to get the green or environmental topic into c......more

Goodreads review by Gregory on June 26, 2010

Dan Esty has touched all the academic bases: Harvard undergrad, Rhodes Scholar at Oxford and a JD from Yale. He earned his professional stripes through a long stint at the EPA, a visiting professorship at INSEAD and a directorship at Yale’s Center for Environmental Law and Policy. And he has authore......more

Goodreads review by Martin on March 12, 2022

A good understanding of environmentalism into corporate. However, the book (at least the version I read) was a bit outdated and sometimes the examples felt more like good PR for some major companies. Nevertheless, the book greatly emphasizes that the environmental impact of a company is crucial and......more

Goodreads review by Marc on June 04, 2021

This is one of the earlier books co-written by Andrew Winston. It provides the thinking on how business leaders can address environmental issues in the new economy. This is really a must-read for anyone interested in the future of business and our world. I had an interesting conversation with Andrew......more

Goodreads review by Tommy on February 02, 2008

An outstanding premise, but the authors just didn't deliver as compelling a case as they could have. They sacrificed the opportunity for a great thesis driven home by some key evidence and statistics by attempting to be overly comprehensive about the green movement and by trying to build a prescript......more