Getting a Squirrel to Focus
Engage and Persuade Today's Listeners

What can achieve a 23,900% increase in the attention span of a squirrel? An acorn! As listeners, our attention spans are more like a squirrel's than you might think.In this book, world-renowned communication consultant and sought after speaker Dr. Patricia Scott will explain how these message ingredients make your message an acorn for your listeners.A - AudienceC - CredibilityO - OrderR - Remember meN - Need to connectFollowing this easy to use recipe, you can apply this time-tested persuasive strategy to any presentation, sales call, conversation, interview or negotiation.Who are the squirrels in your life?What is your communication strategy?Can you get your squirrel to focus?