Effective Intercultural Evangelism, W. Jay Moon
Effective Intercultural Evangelism, W. Jay Moon
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Effective Intercultural Evangelism
Good News in a Diverse World

Author: W. Jay Moon, W. Bud Simon

Narrator: Timothy Andrés Pabon

Unabridged: 6 hr 3 min

Format: Digital Audiobook Download

Published: 09/07/2021


Synopsis

We live in a multicultural society. But Christians often do not know how to engage those of other faiths. As a result, many Christians hesitate to talk about Christianity with others in any kind of evangelistic way.

Jay Moon and W. Bud Simon unpack the intercultural dynamics that Christians need to understand when encountering people from different communities and cultural backgrounds. Regarding evangelism from the perspective of four major worldviews (guilt/justice, shame/honor, fear/power, and indifference/belonging with purpose), this book demonstrates contextual evangelism approaches that are relevant, biblical, and practical. The authors draw on new research conducted with hundreds of participants that reveal concrete ways to communicate the gospel effectively across cultures.

Sharing one's faith does not require attacking other religions; rather, we can engage at the worldview level in order to address people's deepest concerns. Greater understanding provides us with better skills for relational connection, empathy, and effective witness.

About W. Jay Moon

W. Jay Moon is professor of church planting and evangelism and director of the Office of Faith, Work, and Economics at Asbury Theological Seminary. Along with his wife and four children, Moon served for thirteen years as a missionary with SIM, primarily in Ghana, West Africa, among the Builsa people, focusing on church planting and water development. He is the author or editor of several books, including Intercultural Discipleship and Entrepreneurial Church Planting.


Reviews

The mission Jesus gave the Church extends to “all nations” (Matthew 28:19), meaning ethno-linguistic people groups, not countries. In the modern period, missions involved going from the West (Christendom) to the Rest (the Majority World). Today, however, the nations are coming to us.* Moreover, withi......more

Goodreads review by Jake

This book is five stars because it challenged my thinking. Here are some of my biggest takeaways: - Evangelism is picking up and furthering along the conversation God is already having with someone. -Being saved is being Christ-oriented as opposed to being part of a bounded-set. - The necessity of shar......more

Goodreads review by Ryan

The best book I have read on worldview and how to engage four prevalent ones (guilt/innocence; fear/power; honor/shame; indifference/belonging), throughout the world today, with the gospel message. The authors not only unpack each worldview very thoroughly, yet succinctly, they provide real life exa......more

Cultural Studies and Personal Experiences If you would like to know how to share your faith more effectively, this book will teach you how to watch for clues as to what might be helpful for your friends or colleagues. I have known Bud for over twenty years, and appreciated how he mixed thoughtful ref......more